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/strong>
Press Release
July 20, 2010
(San Antonio, Texas)
Ilya Khayn, P=
resident
of Atlona Technologies Endorses Sid Guel & BAC
After a successful ninety day contract with BAC (Broad=
cast
Automation Consulting), Atlona Technology President Ilya Khayn endorses Sid
Guel and BAC for the work in assisting Atlona Technologies in making positi=
ve inroads
into the broadcast industry.
Atlona’s goal was to introduce their Pro Audio/V=
ideo company
and product lines to the broadcast industry. After an extensive search, Atlona
selected Sid Guel and consulting firm BAC to help them with this endeavor.<=
span
style=3D'mso-spacerun:yes'> “The project was straight fo=
rward
and achievable”, notes Sid Guel Senior Consultant at BAC.
“There were four primary goals. First was to define applications f=
or
Atlona products within the broadcast industry. Secondly, we introduced Atlona to =
as
many distributors, end-users, and manufacturers as possible before, during,=
and
after NAB 2010”, Notes Guel. <=
/span>“Thirdly,
we organized and established a marketing plan to approach the broadcast
industry. And finally, we est=
ablish
a network of broadcast industry distributors in the USA and Latin America.&=
#8221;
Notes Guel
Along the way, Guel consulted Atlona Technologies on a
variety of broadcast industry topics such as marketing, sales, distribution,
advertising, public relations, media, and operations. Guel is a 30 year veteran of the
broadcast industry and a 20 year veteran of advance broadcast systems. Sid Guel and BAC’s knowledge=
and
expertise of the broadcast industry were instrumental to Atlona Technologies
goals and success in this market.
About BAC
Broadcast Automation Consu=
lting is
the world's leading provider of independent broadcast automation research a=
nd
report products and consulting services for the broadcast automation,
manufacturer, distributor, broadcaster, Investor, and Internet & print
magazine sectors of our industry.
About Atlona
Technologies
Atlona Technologies is a dynamic solutions based
manufacturer poised on the bleeding edge of Audio Video technology. Their
product line has grown to cover almost every conceivable solution in the Au=
dio
Video industry with new innovative products in development continuously. At=
lona
has been consistently first to market without sacrificing quality or using =
the
field to test new products.
By BAC staff writer
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